Puma City is Puma’s mobile retail and event space. The concept and design was created by PUMA and architects from LOT-EK .Let's see, I met numerous other area bloggers, loads of Puma folks, and a couple of the guys that are actually part of the crew of the Puma race boat and hear about their trials and tribulations.The space actually first debuted in Alicante, Spain at the start of the
Volvo Ocean Race in September 2008.
Puma also is a sponsor and member of the Racing Team that competes at the Volvo Ocean Race. We also got to take a tour of the Puma training boat
If you haven’t watched TV, read a newspaper, or been on the T in the last month or so, you may be forgiven for not knowing about Puma City.The Volvo Ocean Race is in town and Bostonist was lucky enough to spend a few days with the
Puma Ocean Racing team.
Puma City, a pop-up store currently set up on
Fan Pier near the ICA, is an assemblage of 24 shipping containers.We covered the race’s arrival to Boston in a previous article here. Boston, the race’s only North American stop, has been hosting the teams for 2 weeks now at
Fan Pier in the Seaport District.
